▶️ Contoh 1: Anna, Career Switcher

• Nilai & Passion: Kreativitas, Growth, Kolaborasi

• SWOT Singkat:

  • Strength: portofolio desain
  • Weakness: network HR terbatas
  • Opportunity: banyak lowongan remote
  • Threat: kompetitor senior

• Core Message: “Saya membantu perusahaan start‑up meningkatkan user experience melalui desain yang human‑centered.”

• Weekly Plan:

  • Senin: Update LinkedIn → Headline UX Designer
  • …

▶️ Contoh 2: Budi, Freelancer Konten

• Nilai & Passion: Edukasi, Keaslian, Impact

• SWOT Singkat:

  • Strength: kemampuan storytelling
  • Weakness: editing video lambat
  • Opportunity: tren micro‑learning
  • Threat: algoritma berubah cepat

• Core Message: “Saya mendukung content creator pemula menghasilkan konten edukatif dengan storytelling kuat.”